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Jujube Be Right Back Hello Sanrio Diaper Bag - Sweets

Brand Jujube
S$169.00 List Price: S$239.00 You Save: S$70 (29%)
FREE NEXT DAY DELIVERY (order before 3 pm, Mon-Fri)

Jujube Be Right Back Hello Sanrio Diaper Bag is a product of collaboration between Hello Sanrio and Jujube, featuring adorable Japanese cartoon characters. This is the ultimate hybrid backpack. It has all the features a traditional, ergonomic backpack has, but with the details and beauty of Jujube bags. Everyone's favourite backpack!

Disclaimer: Actual product's print placement may differ from that of stock photos.

All Ju Ju Be products are covered by 3 months warranty against manufacturing defects by supplier. The warranty is valid from the date of purchase.


This backpack features ergonomically curved and padded shoulder straps for comfortable carrying, padded back panel with breathable mesh as well as durable, signature Ju-Ju-Be stitching! Parents will love the quick-grab handle, cell phone pocket as well as the Mommy Pocket with diapers and wipes pocket on the front while 2 exterior insulated bottle pockets with Thinsulate™ 3M™ technology are on hand to keep baby's drink bottles warm or cold!

As with all Ju-Ju-Be diaper bags, this Be Right Back Diaper Bag has AgION® Antimicrobial Linings that kills germs, mold, mildew, fungus and bacteria. Your little one will also love the super cushy and comfy memory foam changing pad included!


  • Padded back panel with breathable mesh for added comfort ... as well as some signature Ju-Ju-Be stitching for that extra flair. 
  • Ergonomically curved and padded shoulder straps. 
  • Quick grab handle. 
  • Cell phone pocket. 
  • Mommy pocket with diapers and wipes pocket on the front. 
  • 2 exterior insulated bottle pockets … with Thinsulate™ by 3M™. Keep it warm? Keep it cold? Sure! 
  • Top storage pocket for your MP3 player, sunglasses or digital camera … Cheese! 
  • Memory foam changing pad included in the back panel zipper compartment ... and with an 11.5-inch opening, it is also suitable for tablets, small laptops, magazines, etc. 
  • Picture pocket to keep photos handy when bragging to friends.
  • Teflon® fabric protector … helps repel stains.
  • Agion® treatment protects the liner by inhibiting the growth of odor-causing bacteria, mold and mildew.
  • Metal Hardware ... we don't trust any of the cheap plastic stuff. 
  • Light-Colored Linings ... you can actually see what's inside; it's not just a big black hole in there.
  • Machine Washable ... air dry.


  • Weight:2.00 LBS
  • Product Dimensions:12"W x 16"H x 5"D
  • Volume Measurement:20L
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Customer Questions
HiI want to see inside the bag Compartments

Click here for a link to see image of the interior of this bag. (Bag design featured in this image is just a model and only for reference purposes)

Hello! Does this bag comes with a diaper changing pad?

Yes, it does.

Is this bag waterproof?

Jujube bags are not waterproof. Jujube's most outer fabric is coated with Teflon fabric protector that helps to repel stains and moisture (only small amount of water. when you scatter small droplets of water, you will observe small water beads on the...

Can this bag fits 14 inch laptop?

This bag dimensions is W 30 x H 40 x D 12.7 cm. You may check if your laptop can fit.

Hi, is this range lighter than Be Packed even though it ia bigger?

Be Packed is around 1 pound, which is lighter than Be Right Back.

Can you hang it on your stroller?

Yes, you can. It has D-ring loops at the top of the bag to hang on to stroller. 

Do all the Be Right Back series have the same dimension or does the dimension differ from one prints to the other?

All Be Right Back have the same dimensions.

Will the Sarah wells cooler bag fit into this bag?

The dimensions for the 2 bags are as follows. You may check if the cooler bag can be fitted inside the backpack. Dimensions for Sarah Wells Cooler Bag: 6.5" L x 6.5" W x 6.5" H Dimensions for Jujube Be Right Back Onyx Diaper Bag: 12&rdquo...

Can this fit a spectra s1+?

Here are the dimensions for you to compare Be Right Back: W 30 x H 40 x D 12.7 cm S1 Pump: 9L x 7.5W x 7.5H in

Does this bag come with insulation for a hot water bottle?

It comes with 2 exterior insulated bottle pockets.

Hi!Can I buy this diaper bag for my daughter to use as a school bag? Ha ha. I’ve been buying from pupsik since she was a baby and now she needs a school bag and I’m still buying from pupsik! :p

Yes you can, however take note of the size, it's sized ideally for adults, so you might want to see if the size is okay for your child, too.  Product Dimensions: 12"W x 16"H x 5"D

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