Both my kids love this toothpaste as its great to get them to enjoy brushing their teeth.

(Posted on 3/19/2020)

My girl loves the strawberry taste and more than willing to brush her teeth!

(Posted on 3/2/2020)

The flavour is kids friendly, makes brushing easier.
Floride free so no worries if little one swallows the toothpaste.

(Posted on 2/18/2020)

My youngest hates brushing her teeth and I tried so many brands but she hated them. This is the only one she accepts! Pricey but worth it to prevent her from getting cavities! Thanks!

(Posted on 12/19/2019)

My usual purchase. My children's fave flavour!

(Posted on 9/20/2019)

Good toothpaste that works well. it is safe and good for the little ones. no fluoride hence safe if swallowed.

(Posted on 8/29/2019)

Good and effevtive to clean the gums. good buy and nice. it works well and the babies love it alot.

(Posted on 8/23/2019)

My lo’s favorite toothpaste since she was a baby

(Posted on 8/17/2019)

This has made the switch to toothpaste from baby wipes much easier. Appreciate that it is easy to use, made from natural ingredients and safe if swallowed. Will definitely purchase again.

(Posted on 8/10/2019)

This is my only choice of children toothpaste as it is safe to consume and hence no need for rinsing. Highly recommended for children below 3yo as they are still too young to understand that they need to spit out the toothpaste after brushing. Also, the toothpaste taste so yummy that my children actually sneak into the bathroom to consume the toothpaste like jelly...need to keep an eye on them! Also, super value for money when there is buy 1 get 1 free promotion!

(Posted on 7/18/2019)